Marketing Manager

Job description / Role

Marketing Manager

You will showcase your creative flair and interpersonal skills and use your broad base of marketing knowledge as Marketing Manager to increase brand awareness for Banyan Tree Al Ula. You will grow our market share with exciting promotional campaigns that showcase our exceptional guest offerings through a variety of marketing strategies and project management.

What is in it for you:

- Employee benefit card offering discounted rates in Accor worldwide
- Learning programs through our Academies and the opportunity to earn qualifications while you work
- Opportunity to develop your talent and grow within your property and across the world!
- Ability to make a difference in the local community through our Corporate Social Responsibility activities, like Planet 21

Duties & Responsibilities

- Manage digital marketing efforts for the hotel and its outlets including copywriting, imagery selection and promotional outreach on owned channels with a focus on website and email
- Manage internal photoshoots including communication with external and internal stakeholders, shot lists, model and photographer needs
- Manage hotel review sites responding daily and coordinating review with Operational leaders
- Assist in influencer marketing outreach, coordinate influencer stays
- Strong interest in social media and assist in managing hotel and outlet social media channels (creation of daily stories, calendar of posts)
- Oversee digital image libraries across multiple platforms regularly updating these libraries
- Assist with marketing events (logistics, collateral, support)
- Assist with creative needs for digital and print collateral whether creation on canva, photoshop or managing external relationship with designers
- Manage hotel and outlet collateral needs including menus, signage, in-room pieces
- Create sales decks and promotional plans for Sales team to assist in generating revenue
- Research new trends and potential partnerships for hotel and its outlets
- Manage marketing calendar and promotional activities creating and overseeing an omnichannel flow with content due dates
- Manage invoicing, POs and day-to-day budget needs
- Communicate with outside advertising agencies on ongoing campaigns
- Follow the annual budget and administer that budget in a fiscally responsible manner
- Balance operational, administrative and Colleague needs
- Cross functional collaboration with key stakeholders throughout the resort and its outlets
- Assist with weekly and monthly recapping of marketing and communications initiatives

Requirements

Your experience and skills include

- Excellent interpersonal and communication skills, both written and verbal
- 2-3+ years of previous leadership experience within marketing required
- Experience in luxury hospitality or retail industry preferred
- Computer literate in Microsoft Office applications and other relevant computer applications required
- Proficient in all social media applications including Facebook, Instagram, Twitter, LinkedIn
- University/College degree in a related discipline required
- Strong interpersonal and problem solving abilities
- Must be a team player with a good attitude

Your team and working environment

Banyan Tree will operate and expand the Ashar luxury camp, embracing the region's Arabian heritage to blend in seamlessly with the Ashar Valley's striking natural scenery and stand in the heart of AlUla's planned "living museum" experience. Situated near AlUla's signature mirrored Maraya Concert Venue, the camp recently hosted guests of the annual Winter At Tantora cultural festival, elevating visitors' experiences by connecting them with AlUla'snature, art, and ancestry.

Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels'​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.