Job closed
Ref: HP350-7395
Job description / Role
Responsible for planning, implementing, and optimizing our digital marketing strategies to acquire new patients and enhance our online presence. You will work closely with cross-functional teams to ensure that our performance marketing efforts align with our business goals and deliver measurable results.
Client Details
The largest chain of medical clinics in the Kingdom of Saudi Arabia, dedicated to delivering top-quality healthcare services to our patients.
Description
* Develop and execute a comprehensive performance marketing strategy focused on patient acquisition, lead generation, and ROI optimization.
* Identify key performance indicators (KPIs) and benchmarks to measure the effectiveness of campaigns.
* Plan, execute, and optimize digital advertising campaigns across various channels, including PPC, social media advertising, display, and retargeting.
* Manage budgets effectively, ensuring maximum ROI and cost-efficiency.
* Oversee SEO and SEM strategies to improve organic search rankings and drive relevant traffic to our website.
* Collaborate with content and technical teams to optimize website performance.
* Monitor and analyze campaign performance data using tools such as Google Analytics, AdWords, and other marketing analytics platforms.
* Prepare regular reports and present insights to leadership, recommending actionable improvements.
Job Offer
* Competitive salary and performance-based bonuses.
* Comprehensive healthcare benefits.
* Opportunities for career growth and development within a leading healthcare organization.
* A collaborative and innovative work environment.
Requirements
* Bachelor's degree in Marketing, Business, or a related field (Master's degree is a plus).
* Proven experience in performance marketing, with a focus on digital advertising and online lead generation.
* Strong understanding of digital marketing platforms, analytics, and tools.
* Proficiency in using digital advertising platforms such as Google Ads, Facebook Ads Manager, and others.
* Excellent analytical and data-driven decision-making skills.
* Demonstrated ability to manage and mentor a high-performing team.
* Knowledge of the healthcare or medical industry is a plus.
* Fluency in both Arabic and English is preferred.
About the Company
Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.
The Group has operations in the UK, Continental Europe, Asia-Pacific and the Americas. In the Middle East we focus on the areas of:
Finance & Accounting Banking & Financial Services Procurement Property & Construction Engineering & Supply Chain Oil & Gas Technical and Engineering Human Resources Sales Marketing Technology Secretarial Executive Search Legal
The Group operates through 161 offices in 33 countries and employs over 5,000 employees worldwide.