Ref: LP588-191

Job description / Role

Employment: Full Time

Job Responsibilities

• Plan & Execute the Annual Social Media Calendar for KSA.
• Monitor Brand's social media pages closely.
• Review content for KSA before it is posted on the social media pages.
• Track Competitor's activities on Social Media & Digital mediums.
• Use market & business insights to engage followers on the pages.
• Track Local Influencers & provide report on the same on a weekly basis.
• Keep updated on the latest trends on social media.
• Optimize Spends by Tracking ROI of every marketing event/initiative.
• Manage the Social Media Agency.
• Gather Market Intelligence & Report the same with the line manager.
• Closely work with Concept Marketing & provide timely feedback on the trends in KSA.
• Liaise with relevant Stakeholders - Admin, Legal, Design, Buying, Planning team etc. for Marketing related work.
• Support the territory on checking the Arabic Copy/Content for Marketing communications & providing the right wordings.
• Participate in overseeing marketing activations like Fashion Shows / Student engagement at Universities.
• Attend Research discussions - FGD etc.

Requirements

Skills

• Must be Fluent in both written and spoken English & Arabic.
• Go Getter & Fast Learner
• Have an eye for detailing.
• Analytical
• Flexible
• Result Oriented

Desired Profile:

• Can be a fresher or a candidate with atleast 2-3 years of experience.
• Good understanding of Social, Digital, E-com & business metrics.
• Role would require travelling across KSA.
• Should have bachelor's in business administration.

About the Company

Founded in 1973 in Bahrain, the Landmark Group has successfully grown into one of the largest and most successful retail organizations in the Middle East. An international, diversified retail conglomerate that encourages entrepreneurship to consistently deliver exceptional value, the Group operates over 900 stores encompassing a retail presence of over 13 million sq. ft. across Middle East, India, Egypt, Turkey, Yemen and Pakistan (franchise operation). The Group employs around 31,000 employees.

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