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Job description / Role
Digital Strategy - Istanbul, Turkey - Full Time
TRT Arabic believes in reaching our audiences on their preferred platforms through innovative formats that make us relatable to our community. Be it snapchat, whatsapp or something more traditional like facebook or our website, we’re looking for a candidate who understands the importance of creating unique experiences for each platform.
JOB DESCRIPTION
• The Engagement Producer is part of of the Audience Development team. He/She will be responsible for developing and implementing industry leading strategies across our various digital properties. The successful candidate must have demonstrated experience developing compelling media strategies across distributed platforms.
KEY RESPONSIBILITIES
• Lead discussions around best practices and continually innovate to identify new opportunities for audience growth
• Oversee the distribution of all Social Media content that is produced.
• Work with journalists, the data team and product teams to define the user experience across our platforms
• Be part of a team that analyzes trends and new platforms in the Social Media landscape to continually enhance best practices
• Develop new methods of creating and distributing content across the Social Media space to drive audience interaction
• Work with the software team to develop features within the CMS to enable effective publishing to all our properties
• Develop effective workflows for daily management of all our properties
Requirements
KEY SKILLS, EXPERIENCE AND EDUCATION
• Sound editorial judgment of Global issues,
• A passion and commitment to the TRT Arabic spirit of journalism.
• Sound leadership and communication abilities.
• Mastery over the social media landscape.
• Experienced in contributing to large social media campaigns.
• Experienced in analyzing trends in the social media space.
• Sound writing abilities.
• At least 5 years experience in digital media.
• At least 3 years experience in social media strategy.
• Demonstrated knowledge of social media.
• A proven track record of success.
• A good command of spoken and written English.
• Native or Advanced in Arabic
About the Company
At TRT Arabi we're building a global community focused around change. We're looking beyond the headlines to drive meaningful conversations that empower. We want to connect people across the globe to issues that matter. We explore the reality behind the hashtags and the people behind the statistics. We will seek to unpack the issues behind each story.
By placing the human at the heart of each story we hope to promote a global conscience that provokes moral reactions - revealing a deeper understanding of the diversity of the lives around us.