Establishing Standards for Customer Centric Strategy

UAE, Dubai
Dates flexible
Course Type
Professional Training Course
Yes (Details)
Course Fee
$3,300 $2,790 only

Course Overview

Customer centricity is the wide-ranging approach that requires businesses and non-commercial government entities to focus all their attention and processes around its clients. Such approach has become categorically inevitable for building successful model to prosper and shine in the today's modern, competitive and highly dynamic world.

To achieve the objectives and principles of customer centricity number of actions must be accomplished including adjustments in the leadership principles, establishing new service standards, following such and readjusting internal communication flows. On top of it team training with the new vision and approach must be secured. This Atton Institute course provides all the skills and tools to implement all the above changes and adjust with the most efficient approach the available resources to make a company or a government entity to be truly consumer-centric.

The course covers different particular topics of customer centricity standards and the key components to bring your professional knowledge to next level, such as:

  • The principles and resources required for client in focus strategy
  • The best model to make necessary internal organization changes
  • How to increase performance of a commercial or government entity
  • Value of consumers feedbacks to establish client centric strategy
  • How to measure customer centricity and know how successful you are

Who should take this course

Anyone interested to learn this course.



Course content

  • Core Standards of Customer in Focus approach - understanding needs & wants
  • Overview of Client Centricity – reasons why it established to be so Essential
  • Identifying Cultural Changes needed to ensure Buyer in Focus strategy
  • Designing Customer Centric organization to outperform Competition
  • Making systematic internal company Changes to achieve Service Perfection
  • The crucial role of HR in establishing and managing Consumer-Centric service teams
  • Building Client-Centric standards into a Government entity with successive approach
  • Studying how to leverage Customer Centric Strategy to Increase Profitability
  • Customer Retention Strategy – tips how to improve customer Loyalty and ROI
  • Understanding the concept and Calculating Consumer Lifetime Value
  • Best Practices of Customer Centricity for Business and its central characteristics
  • Importance of getting Client Feedback & how to appropriately use It
  • Managing and measuring Customer-Centricity as Strategic Management Tool
  • Choosing the right Benchmarking to evaluate Organizational Improvements
  • Developing and implementing Buyer Centricity Excellence Model
  • Best advice and praxis how to use your Strengths to Avoid Implementation Pitfalls
  • Successful implementation of acquired seminar knowledge in the UAE environment

Upon completion of this professional and intensive course, the attendants acquire the overview on tools and standards which empower them to:

  • Know the vital concepts & business drivers of customer centricity
  • Get the strategic view with the eyes of or existing and potential consumers
  • Identify the key client-centric behavior essentials which must be effectively adopted
  • Study and define Consumer-Centricity by means of practical examples
  • Imprint customer centricity into core standards of a government body or a company
  • Identify issues and challenges that deter a company from becoming client-centric
  • Increase client satisfaction, loyalty and happiness with the minimal costs involved
  • Gain sustainable competitive advantage by shopper-centric strategy
  • Identify customer journeys and touch-points between you and your clients
  • Possess tools to measure and improve customer centricity personnel enactment
  • Have the expertise to transform the entire business model to be consumer-centric

About Course Provider

Atton Institute Dubai offers the full spectrum of professional courses in all main segments of professional education.

“Atton” means authority and supremacy. “Institute” means the center of education on specific subjects with the aim to achieve superlative results.

Atton Institute in Dubai, the UAE is the ultimate combination of both of these elements: Knowledge and Expertise Supremacy, achieved through dedicated Professional Courses.

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