Brand Manager

Job description / Role

• To maximize the sales and profitability of the brand through the effective management of merchandise ranges and stock levels and effective management of people.
• To maintain the highest retail and customer service standards and to promote the brand to its full potential.

Requirements

Sales / Profitability

• Meet and exceed sales targets by ensuring that stores achieve the highest standards of visual presentation and customer service
• Control costs through monitoring and analysis of P&Ls and margin control
• Drive sales through effective promotion of the brand. Plan sales forecast according to stock, sales and margin forecasts
• Oversee the implementation of sales and promotions and any operational activities by liaising with the Store Management and the Brand, monitor and record the same.

Administration

• Liaise with the franchisor on a regular basis on stock package, product & brand information and visual merchandiser guidelines
• Plan and implement stock takes, through co-ordinations with Accounts and Store Managers
• Be aware of shipping and delivery procedures of the Brand, focus on good management of stock and ensure that the stock is secure and that managers are following company procedures.

Merchandise/ Product

• Ensure adequate stock level and stock rotation.
• Liaise with the franchiser or product department to guarantee that the stock package is in accordance with the marketing requirement.
• Ensure that the stock is maximized through the season
• Terminal stock/ shrinkage/ damage, especially on brands where the Brand Managers are involved
• Achieve physical inventory result to an acceptable level

Staff / Store Responsibilities

• Maintain effective communication with stores through regular structured visits and meetings
• Ensure proper staffing at all times
• Monitor training and development of staff, ensure that succession planning is carried out in conjunction with the training department
• Ensure that managers & staff are motivated through effective communication
• To be involved in the recruitment of the brand.
• Ensure the staff appraisals take place in a timely manner
• Supervise the operation of the visual merchandising team
• Ensure that the store’s civil and electrical maintenance is done in coordination with the Maintenance team
• Supervision of the fit out and refurbishment, communication with contractors and the Brand in order to ensure that the fit out is done as per the standards.
• Liaise and follow up with IT department for all IT related concerns and support

Requirements

Experience

• 7-8 years of total experience out of which two years of experience in a senior retail management role, as a Brand Manager with experience working with an international fashion brand, with a proven track record in their field.
• Fluent in written and spoken English.
• Computer literate with experience in using word, excel, and power point
• High school educated as a minimum, Bachelor’s degree preferred

Required Behavioral Competencies

• Good presentation skills.
• Strong interpersonal and communication skills.
• Able to communicate with the team and the Brand effectively through constant feedback.
• Strong leadership skills: patience, empathy, and the ability to act decisively when necessary.
• Self motivated, creative and able to work with minimal supervision.
• Well organized, with the ability to prioritize tasks and to manage time effectively.
• Smart and presentable, with an outgoing personality.
• Ability to handle pressure without letting it detract from the quality of work
• Good negotiation skills

About the Company

Established in 2000, Dubai Holding Group is a multicultural retail organization representing well known fashion and homeware franchises in the UAE, Oman, Qatar and Bahrain.