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Digital Manager - Arabic/English

Quill Communications

Dubai, UAE

Ref: RP672-02

Job description / Role

Quill Communications is looking for a results-driven Digital Manager to expand the agency’s digital and social media department. To fit this role, you should came from agency or have agency background- with 4+ years of experience in delivering effective digital campaigns across sectors.

You will be responsible for leading the delivery of creative digital marketing solutions across a portfolio of clients as well as supporting the senior management team in developing and growing Quill’s digital offering.

Key responsibilities and tasks

Client Management
• Maintains a consultative relationship with executive-level clients, acting as the key contact for all content, marketing and analytics-based services
• Responsible for maintaining excellent client communication; defining deadlines and service agreements whilst ensuring these are met consistently by the team
• Supports clients in all aspects of nurturing and growing their activity and acting as a content and social strategist across a broad range of accounts
• Works closely with the client to regularly review account performance, identifying and communicating opportunities for engagement, marketing and digital services; including paid activity and creative
• Works with the client and teams to ensure effective budget management
• Plays an integral role in the new business process, taking an instrumental role in generating content and presentation preparation, in addition to attendance at pitches where necessary
• Ensures regular contact with the client is maintained by direct reports and other team members
• Assists writing SOWs and upselling additional digital services
• Maximizes opportunities and outreach to external brands, as well as existing and past contacts, to build new business leads

Digital / Social media / Content
• Plans, implements and maintains analytics-driven social media campaigns and projects for Quill clients, creating innovative and targeted opportunities
• Measures client growth and impact across the full spectrum of social media channels including, but not limited to, Twitter, Facebook, LinkedIn, YouTube and Instagram
• Uses audience analytics and social listening to drive content and paid social recommendations
• Refines methodologies in social media measurement and reporting of ROI
• Stays up to date on best practices and current trends on content marketing, measurement and digital marketing strategy
• Google adds certificate is a must
• Full knowledge on programmatic advertising
• Social media advertising
• Search advertising
• Advertising intelligence
• Brand Impact Measurements
• Audience profiling
• Web / SEO/ SEM full knowledge

Team working and development
• Working closely with general manager to maximize strengths, improve weaknesses and support career development
• Line manages junior account team members, including coaching, supervision and assessment
• Sets individual objectives on a daily, weekly, monthly and quarterly basis ?
• Provides guidance to SM/PR/creative colleagues on how to best manage campaigns, including answering general new business requests

Reporting and analysis
• Ensures that all activity and results are reported back to the client, providing insight and analysis across all aspects of the account
• Communicates account performance internally (account reviews) and provides strategic advice to the client based on measurable analytics
• Monitors and reports back on account KPIs and ensures accurate reporting by junior team members
• Provides detailed reports to the senior management team on request

• Takes a proactive role in promoting the Quill brand, its work, identity and values


About you
• Ability to communicate and manage expectation for executive-level clients
• Previous client facing digital and social media experience at a Senior Digital Marketing Specialist / Manager level
• Understanding of client business issues and requirements
• Understanding of the local market and opportunities for growth
• Strong project management skills with an ability to plan and prioritize
• A persuasive and convincing writing style
• Ability to delegate effectively
• Calmness under pressure and ability to achieve tight deadlines
• Ability to interact confidently with clients at a senior level
• Ability to troubleshoot team and client problem areas – and suggest a remedial course of action
• Creative thinking and an open-minded approach

About the Company

We are a marketing communications firm offering both conventional and unconventional marketing communications solutions.

We are based in Dubai and networked regionally, nationally and internationally, to handle all marketing communications for both mid-sized to larger corporations.

Quill Communications is led by experienced marketing and communications experts.

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