Digital Marketing Executive

Job description / Role

• Assist in developing and managing digital marketing campaigns across various channels such as social media, email marketing, SEO/SEM, and PPC.
• Collaborate with marketing team to create engaging content for digital platforms.
• Monitor and report on the effectiveness of digital marketing campaigns using a variety of digital analytics and business intelligence tools.
• Provide actionable insights based on data to improve future marketing strategies and tactics.
• Implement and manage SEO strategies to increase organic search visibility and ranking.
• Manage lead generation campaigns in-house on all social media platform.
• Manage and optimize PPC campaigns to maximize ROI.
• Manage and grow the company's presence on social media platforms.
• Develop and implement social media strategies to engage with the audience and promote properties.
• Collaborate with the content team to create high-quality, SEO-friendly content.
• Ensure consistent brand messaging across all digital platforms.
• Plan and execute email marketing campaigns.
• Segment audiences and personalize emails to increase effectiveness.
• Stay updated with the latest digital marketing trends and real estate market dynamics.
• Conduct competitor analysis to benchmark and improve our marketing strategies.
• Work closely with other departments, like sales and customer service, to ensure a cohesive brand experience.
• Coordinate with external agencies and vendors as required.
• Help manage the digital marketing budget, ensuring cost-effective strategies.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in digital marketing, preferably in the real estate sector.
• Strong understanding of current online marketing concepts, strategies, and best practices.
• Experience with SEO, SEM, PPC, Email marketing, and social media.
• Knowledge of analytics tools (e.g., Google Analytics, WebTrends).
• Excellent communication and organizational skills.
• Creative mindset with the ability to identify target audiences and devise digital campaigns that engage, inform, and motivate.
• Ability to work in a fast-paced and evolving environment.

About the Company

Leading real estate company that provides an international standard of excellence to Dubai and the World.

Abdulrahman Al Jaziri and Badr Al Jaziri, who formerly founded Al Jaziri Developments, re-strategized Nabni Development in 2022 with a single objective in mind, creating Dubai’s most sought-after residential and retail properties.

Nabni focuses on four key pillars which are change mindsets, establish credibility, evoke emotions and differentiation.