Global Marketing & Brand Manager

Job description / Role

Our Client, a leading company in the UAE, is looking for a Global Marketing & Brand Manager, to join their team in Dubai. The main purpose of the role is to be responsible is to be responsible for the development and execution of a dynamic marketing strategy, which will ultimately lead to stronger brand and financial performance. The Global Marketing and Brand Manager will ensure that the global brand and message is aligned, whilst also supporting the local focus to drive growth. Regular global travel is required.

The key responsibilities of the role, are as follows:

• Responsible for developing marketing strategy across Digital, Video and Web Management.
• Partner with the regional leadership teams, to scope the market opportunity, identify commercial needs, establish standard work and support the marketing activities needed to achieve commercial readiness in the region.
• Provide marketing leadership for the region, supported with identified strategic partnerships to drive revenue and ensure an outstanding customer experience.
• Co-ordinate marketing campaigns to deliver the marketing strategy.
• Develop strong relationships with future customers.
• Be the lead for all PR activity and engage with partners that are aligned with the Company’s corporate culture and experience.
• Plan and execute all digital marketing, including email, social media and display advertising campaigns;
• Design, build and maintain our social media presence;
• Measure and report performance of all digital marketing campaigns, and assess against goals;
• Analyse the effectiveness of the executed plans and recommend modifications to optimise performance.
• Create and evolve a brand image that attracts people to the Company and its subsidiaries;
• Create and execute an external and internal strategy that drives digital response across targeted platforms;
• Lead from the front, inspire the team to deliver marketing requirements with energy and passion;
• Develop team members and indirect reports into a cohesive, high performing team while driving best-in-class engagement;
• Complete job descriptions for all marketing employees, to ensure they remain relevant to current role and responsibilities;
• Complete performance reviews and set objectives that are aligned to the strategy of continual growth and market leadership;
• Provide coaching and support for employees to realise their potential.

Requirements

In order to apply for this role, you must have the following:

• 8 years’ experience as a Senior Marketing or Brand Manager;
• Previous experience with managing marketing budgets, to achieve strategy and drive brand awareness;
• Demonstrated success in previous marketing strategies;
• Experience of managing PR events and partnerships;
• A strong understanding of customer and market dynamics;
• Knowledge of and experience across all forms of communications including social media;
• Supervision and managerial skills;
• Negotiation and convincing skills;
• Have worked in a global role, managing multi-remote teams.

If you have all the skills and experience required, please apply now! Due to high volume of received applications, we are unable to respond to each application on individual basis therefore only successful candidates will be contacted.

About the Company

Apple Search & Selection offers a very personalised, executive recruitment service. Our fresh and honest approach to ensuring cultural and strategic fit between clients and the candidates we present is tailored to minimising the workload, releasing the pressure of decision making and significantly reducing the recruitment cycle time. We develop our business based on long-term relationships and have an excellent reputation for service delivery.

We are dedicated to providing our customers with an unparalleled level of care, professionalism, confidentiality and integrity and the service that we provide is constantly applauded by our clients and candidates alike, for our quality professional and courteous approach.