Job closed
Job description / Role
Souq.com is the largest ecommerce site in the Arab world. Every month, Souq.com attracts more than 50 million visits to its catalogue of more than million unique products in 20 different categories, including consumer electronics, household goods, fashion, watches, perfumes, toys, and baby products. Established in 2005, Souq.com today operates both as an award-winning retail business and an online marketplace that allows SMEs, merchants, brands and distributors to distribute their products online.
With more than 3,000 employees, we operate with the scale and ambition of a big corporation, but we cultivate a strong entrepreneurial and nimble mindset to ensure we execute with speed and efficiency. We have offices and local operations in UAE, Egypt, Kingdom of Saudi Arabia and Kuwait, and leading Product and Engineering centers in Jordan and India. We offer competitive salaries and benefits, and a unique opportunity to join the leading player in an ever growing and exciting industry.
PRIMARY RESPONSIBILITIES
- Responsible for leading Bilingual Content Creation teams within a dynamic and competitive environment
- Define a strategy for how content production will support Souq.com business goals. Refine and evolve that strategy based on market data.
- Develop standards and best practices for creation, management, maintenance, and governance of content, overseeing editorial processes in an agile/Lean UX environment.
- Establish and maintain a workflow for requesting, creating, publishing, evaluating, and retiring content.
- Represent content creation at a senior level, collaborating with senior team members in UX, design, marketing, public relations, customer service, IT, and human resources.
- Supervise and manage a team of bilingual writers and content officers.
- Measure and evaluate content production quality on an ongoing basis and use research and data to ensure its effectiveness in global markets.
- Minimize rejection rates and duplicates.
- Help drive the development of a content management system and related tools for collaborating with team members.
- Continually seek operations process improvements to drive quality, efficiency, and profitability.
- Direct interactive agency marketing and media campaigns to meet business performance objectives
- Develop an online marketing strategy to drive e-Commerce initiatives through all web properties that will drive traffic, conversion, generate leads and revenue.
- Identify and consistently improve KPI's and revenue growth opportunities.
- Build the website branding in alignment with the Marketing strategy and guidelines.
Requirements
- Bachelor's degree + 10 years or equivalent experience in Design or Web Management function
- Experience in leading Content strategy from an e commerce background
- Proven track record of managing planning and executing successful lead generation and customer acquisition campaigns via direct marketing vehicles.
- Experience in launching and managing websites
- Agency and/or 3rd party management
CORE COMPETENCIES
- Fluency in Arabic & English
- Cost -and success-oriented thinking
- Communication and leadership skills
- Problem solving and trouble shooting
- Strong organizational skills and highly deadline driven
- Resourceful, innovative thinker
About the Company
Amazon.ae, formerly Souq.com, is an English-Arabic language e-commerce platform, owned by Amazon, Inc. It is the largest e-commerce platform in the Arab world. On March 28, 2017, Amazon.com Inc. confirmed it would be acquiring Souq.com for $580 million. On May 1, 2019, Souq.com became known as Amazon.ae.