Head of Marketing

Job description / Role

As the Group Head of Marketing you will play a pivotal role in shaping and executing the marketing strategy across multiple brands and business units within the organization. You will lead a team of marketing professionals to drive brand awareness, customer engagement, and revenue growth across various channels and markets. The ideal candidate will have extensive experience in marketing management, a strong track record of success in developing and implementing integrated marketing campaigns, and the ability to collaborate effectively with cross-functional teams to achieve business objectives.

Responsibilities:

* Develop and oversee the implementation of comprehensive marketing strategies for multiple brands and business units within the organization.
* Lead and manage a team of marketing professionals, providing guidance, mentorship, and support to ensure the successful execution of marketing initiatives.
* Collaborate with senior leadership, brand managers, and other key stakeholders to align marketing efforts with overall business objectives and sales targets.
* Drive brand positioning, messaging, and identity across all marketing channels, ensuring consistency and alignment with brand values and guidelines.
* Oversee the development of marketing campaigns and initiatives across various channels, including digital, social media, print, in-store promotions, and events.
* Conduct market research and analysis to identify customer insights, market trends, and opportunities for growth, and leverage findings to inform marketing strategies and tactics.
* Manage the marketing budget effectively, allocating resources strategically to maximize ROI and achieve marketing KPIs.
* Monitor and analyze key performance metrics to measure the effectiveness of marketing campaigns and initiatives, providing regular reports and insights to senior management.
* Develop and maintain strong relationships with external partners, including advertising agencies, media outlets, influencers, and vendors.
* Stay up-to-date with industry trends, best practices, and emerging technologies in marketing, retail, and e-commerce to identify new opportunities and innovations.

We request that candidates send their CV as a Microsoft Word document where possible.

Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.

Requirements

Qualifications:

* Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred.
* Minimum of 10-12 years of experience in marketing, with at least 5 years in a leadership or managerial role.
* Proven track record of developing and implementing successful marketing strategies that drive business results.
* Strong leadership and people management skills, with the ability to inspire and motivate a diverse team.
* Excellent communication, presentation, and interpersonal skills.
* Strategic thinker with a creative mindset and ability to innovate.
* Solid understanding of digital marketing channels, including SEO, SEM, email marketing, social media, and analytics.
* Experience in retail or e-commerce industry preferred.
* Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
* Fluency in English; Arabic language skills are a plus

About the Company

Quest Search & Selection is a specialist recruitment consultancy with over 20 years' experience in sourcing the world's best candidates for the global Retail, FMCG and Hospitality sectors.

With offices in the UK & Dubai, we have an international presence and a global reach. Our recruiters place candidates locally and internationally for a wide variety of roles focusing on the following areas:

Retail Buying & Merchandising, E-commerce & Digital, Food & Beverage, Hotels, Hospitality & Operations, Retail Stores & Operations, HR & Recruitment, Procurement, Supply Chain & Logistics, Sales & Marketing, Technical and New Product Development.

We work in partnership with our clients who range from famous international brands within the Retail, Restaurant, Hotel and Consumer products space. Our reputation is built on our in-depth understanding of the industry and our consultants' skill, knowledge and passion for their sectors.