Head of Marketing - F&B

Job description / Role

Head of Marketing for a Large FMCG business in the F&B sector based in the Dubai office and tasked with growing a market leading brand in the region.

Client Details

* Large FMCG business in the F&B sector

Description

Head of Marketing - F&B will be responsible for:

* To develop and deliver Annual marketing/ category/brand plan in respect of volumes, market share and margins in Domestic and International markets in the line of business objectives.
* To generate long term customer / consumer demand and salience for categories, group of products / brands and develop a marketing strategy.
* To generate marketing campaigns and determine appropriate media-mix viz: TV, print, hoarding, radio and point of sales etc.
* To develop marketing budgets in terms of ATL/ BTL.
* To determine market / consumer research objectives with regard to existing and new products and initiate market research.
* To Launch New Products / New Packs / Packaging etc. as planned.
* To be directly accountable for development of employees reporting to him and next level.
* To be responsible for implementing Vision and Values of the Group in the Businesses

Job Offer

* 45,000 - 55,000 AED / month + bonus and healthcare.

Requirements

Head of Marketing - F&B MUST have:

* Sales and Marketing experience, with expertise in Marketing Food / Beverage items in the GCC market.
* Direct and Matrix people management experience.
* Business Fluency in English.

About the Company

Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.

The Group has operations in the UK, Continental Europe, Asia-Pacific and the Americas. In the Middle East we focus on the areas of:

Finance & Accounting Banking & Financial Services Procurement Property & Construction Engineering & Supply Chain Oil & Gas Technical and Engineering Human Resources Sales Marketing Technology Secretarial Executive Search Legal

The Group operates through 161 offices in 33 countries and employs over 5,000 employees worldwide.