Marketing and Social Media Specialist

Job description / Role

We are looking for an experienced and creative Marketing & Social Media Specialist to join our team. As a Social Media Specialist, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts.

• Social Media Strategist using social media for brand awareness and impressions
• Creating content, including text posts, video and images for use on social media
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
• Promoting products, services and content over social media, in a way that is consistent with an organisation’s brand and social media strategy
• Scheduling social media posts using applications such as Hootsuite and TweetDeck
• Interacting with customers and dealing with customer’s inquiries
• Developing new social media strategies and campaigns
• Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising
• Keeping track of data and analysing the performance of social media campaigns
• Good understanding of social media KPIs
• Understanding of SEO and web traffic metrics

Requirements

• A knowledge of and an interest in the methods organisations use to promote themselves through social media is a necessity
• Strong communication and presentation skills
• Photo and video-editing experience
• Organisational skills
• Analytical ability
• An ability to multitask, to work on a number of projects at once
• Critical thinker and problem-solving skills
• Good time-management skills

About the Company

A leading Pharmaceuticals Company in the UAE.