Job closed
Ref: QP229-153
Job description / Role
The role holder is responsible for writing and creating compelling product descriptions to be uploaded online for various sport brands. The role holder is also responsible applying creative skills to capture and deliver the message of the brand.
Self-Management:
• Defines performance goals at the start of the year in discussion with the reporting manager and ensures that the goals are achieved during the course of the year
• Takes ownership of his/her own learning agenda by identifying development needs in consultation with the manager and agreeing on the individual development plan which goes beyond just training and development
• Keeps abreast of professional developments, new techniques and current issues through continued education and professional growth
Requirements
• Collaborates with various E-commerce functions and Sports business units to write relevant and creative web copy including product copy, SEO copy, website content, marketing and promotional materials, etc.
• Works closely with the Design function to create a consistent and high impact message to online customers
• Gathers information about products by conducing in-person interviews, store visits, and online research, if the existing information is not sufficient
• Understands the brand’s tone of voice and conceptualizes the content that fits its requirements
• Maintains a database of all product descriptions for tracking purposes and subsequent use
• Reviews and edits the content developed by team members to ensure that the written content is relevant and accurate
• Proofreads and edits own copy before submission to ensure accuracy
About the Company
Established in 1978, by the Baker family who still own and manage the company today, Gulf Marketing Group is one of the Middle East's leading, family owned companies. Gulf Marketing Group operates regionally, across the GCC and boasts a diverse portfolio of brands, retail outlets and services. Gulf Marketing Group subsidiaries operate in key sectors such as retail and distribution of sporting goods and lifestyle brands, health and fitness, food and food processing, integrated 3PL logistics, real estate, healthcare and pharmacies, education and technology. Since 1978, Gulf Marketing Group has introduced more than 90 international brands into the Middle East, as well as building the reputation of our homegrown brands as reliable and quality driven companies.
We are proud to be one of the top 10 retailers in the Gulf region with:
- More than three decades experience managing international brands in local environments
- A prestigious portfolio of world class brand partners
- Anchor tenancy in all major GCC shopping malls
- A proven track record of securing exclusive retail and distributor agreements
- An experienced management team
- Strong customer relationships