Retail Marketing Sales

Job description / Role

Purpose of the job:

This jobs primary responsibility is to ensure Samsung’s retail marketing performance objectives and standards are met, through planning, collaboration and execution of retail marketing activities with its Distributors, suppliers and retail partners in the U.A.E.

Position Responsibilities:

- Ensure best in industry shop display through the collaboration and communication between retail staff, Samsung in-house merchandisers, third party agencies and distributors.

- Implement, check and maintain Samsung retail standards & goals.

- Build relationships with retail partners both at shop floor level and with store management.

- Actively monitor & report retail market intelligence and make recommendations to management.

- Liaise with suppliers for new store display implementation.

- Develop & train merchandisers on Samsung's merchandising guidelines.

- Manage Shelf Share, Golden Location and other In store performance Indices.

- Secure promotional space and co-ordinate special displays around promotional activities & events.

- Check that the highest standards of merchandising are met, using Samsung's 6 C’s of merchandising: Cleanliness, Connection, Content, Consistency, and Communication & Connectivity.

- Proactively seek opportunities to secure key retail promotional space such as gondolas ends, window display and other “golden locations”

- Where possible ensure Samsung products are displayed together creating a stronger brand statement.

- Ensure correct functioning of all display/ signage lighting.

- Support production and implementation of all non retail public & trade marketing events such a road shows, dealer launches, product launches etc.

- Develop best in industry shop display & merchandising guidelines.

- Propose improvements in Shop Display, POS and other types of Samsung merchandising support materials.

- Propose methods for improving product & feature demonstration to consumers.

- Ensure that Samsung's assets supporting shop display are accounted for and not misused, such as wireless modems, cabling etc.

- Support floor salesperson training initiatives.

- Support Negotiations for new store display area/ space.

Requirements

Essential Skills and Experience:

Competencies: To perform the job successfully, an individual should demonstrate the following competencies to perform the essential functions of this position.

- Should be presentable with excellent interpersonal skills.

- Should act professionally and represent the company with the highest standards of integrity at all times.

- Organised in approach with meticulous planning.

- Should be both reliable and determined in meeting the demands of the company’s retail display standards & objectives.

- Have a genuine interest and knowledge for the Consumer Electronics industry and business.

- Should have a basic understanding of the technical working of AV & Photographic products.

- Should have industry leading product knowledge skills.

- Multi-tasking skills essential to cope during busy and stressful periods.

- Good PC/ Excel skills.

- Good ability to work under pressure.

Qualifications:

• Experience, Education and Qualifications

- At least 3-5 years of extensive experience in retail management and or/ sales and marketing in consumer electronics industry.

- Graduate degree essential

- Ability to perform and work under different conditions and as a team player.

- Strong communication & people management skills

- Self starter being able to work under minimum supervision

About the Company

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, Samsung is transforming the worlds of TVs, smartphones, tablets, PCs, cameras, home appliances, printers, LTE systems, medical devices, semiconductors and LED solutions. Samsung employs 286,000 people across 80 countries with annual sales of US$216.7 billion.