Social Media & Digital Marketing Specialist - Bilingual

Amazon.ae

UAE

Ref: RP971-146

Job description / Role

Employment: Full Time

Helpbit.com is part of Souq.com, the most powerful e-commerce platform in the Arabic world. What started as a simple way to buy and sell products online is now changing the way people live. For customers, it means more choice, higher quality and competitive pricing. For sellers, it means reaching more customers and growing your business faster.

Now, we've used the same smart technology and dedication to exceptional customer service we're famous for in a new way.

Helpbit is an online marketplace of service providers. Cracked your iPhone screen? Broken your shoes? Messy home? Watch stopped working?

Tell us what service you need, choose a professional to and let us take care of the rest - it takes minutes to make a booking. You can finally check off just about everything on your to-do list.

Job Role:

Content Development:
- Responsible for creating and managing the services catalog content on the backend
- Create and manage Newsletter, SMS, Push Notification and blog.
- Write clear, persuasive, original, and search engines optimized copy for website and bog
- Deliver keyword rich content that accompanies the visual elements for service details.
- Ensure the company's "tone-of-voice" is consistent across all channels.
- Build and manage the company's social media profiles and presence, including Facebook, Twitter, Instagram, and any additional channels that may be deemed relevant in the future
- Monitor and engage in relevant social discussions with our target audience(s)
- Work closely with the Marketing team to create content calendar and generate traffic on the blog via other complementary channels (e.g. Email Marketing and Paid Social)

Digital Marketing:
- Design digital media campaigns aligned with business goals and targets
- Coordinate the creation of digital content (e.g. website, app, blogs)
- Create, optimize and manage the Google AdWords and Facebook Ads campaigns
- Establish our web presence to boost brand awareness
- Maintain a strong online company voice through social media
- Liaise with Marketing, Sales and Product development teams to ensure brand consistency
- Suggest and implement direct marketing methods to increase conversions
- Monitor ROI and KPIs
- Stay up-to-date with digital media developments
- Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, and estimating monthly costs
- Optimize copy and landing pages for paid search engine marketing campaigns

Requirements

- Google Adwords & Analytics certified
- Prior experience within content writing for blogs/social media platforms
- SEO/SEM skills

About the Company

Amazon.ae, formerly Souq.com, is an English-Arabic language e-commerce platform, owned by Amazon, Inc. It is the largest e-commerce platform in the Arab world. On March 28, 2017, Amazon.com Inc. confirmed it would be acquiring Souq.com for $580 million. On May 1, 2019, Souq.com became known as Amazon.ae.

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Marketing Specialist salaries in UAE

Average monthly compensation
AED 7,500

Breakdown available for industries, cities and years of experience