Social Media Executive

Job description / Role

Duration: Permanent
Reporting to: Director

- Implement the social media strategy, coordinating with stakeholders across the Company to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture and into all of the company’s products and services.
- Ensure social media tools (for ex. FB connect, Sharing buttons) are kept up to date
- Manage social media campaigns and day-to-day activates.
- Duties include online advocacy, writing editorial, etc.
- Manage presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed.
- Become an advocate of the Company in social media spaces, engaging in dialogues and answering questions where appropriate
- Manage the official blog of the company
- Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results
- Regularly feedback insights gained from social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies in a timely fashion
- Use social networking analysis tools: It’s important to measure the effectiveness of different channels. The social media Content manager will use Twitter Counter, Google Analytics, and other tools to measure click throughs and measure traffic activity.
- Monitor trends in social media tools, trends and applications

Requirements

- Bachelors in Marketing/ Communications or related.
- Social media specialisation courses/ certifications will be considered as well.
- Must have at least 2-3 years of experience working in social media and or social media content management.
- In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Forums, Youtube, Twitter, Flickr etc.) and how they can be deployed in different scenarios.
- Ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships.
- Have a good knowledge of principles of SEO.
- Excellent editorial skills (Arabic is plus)
- Have a knowledge and experience in managing social media targeted to Gulf

Other Skills:
- Team player, with the confidence to take the lead and guide other departments when necessary

Competencies:
- Strong writing skills are critical
- Demonstrate understanding of and experience with cultural competence
- Demonstrate keyboarding skills
- Remain flexible to changes in assignments or situations.
- Train others in web protocols and respond quickly with assistance as needed.
- Work effectively with other people in a collaborative team environment.
- Maintain confidentiality and exercise good judgment.
- Work effectively under pressure, handle multiple projects and tasks, and remain flexible.
- Has a passion for social media.
- Friendly, patient and responsive.
- Creative and detail-oriented.
- Mobile: Must be comfortable with the idea of posting status updates and tweets from any location at any time, when necessary
- Takes steps to prevent social media burnout

* UAE Experienced candidates will be highly considered.

About the Company

At GTECH, We believe in what people make possible.

Founded in 2008, GTECH began as a small independent IT services agency in Dubai with a sole purpose; to challenge the ordinary. For the past 8 years, the agency has done exactly that by creating seamless and rewarding digital experiences across all channels through innovative platforms and services. Our experienced team design and develop user-centred brands, websites, eCommerce platforms, mobile apps and social marketing campaigns for brands both local and global.