Service Design MA

Transform customer and citizen experiences. with the Service Design MA at the Royal College of Art. Service Design applies human-centred design methods to complex systems, creating practical, visionary services for improved human experiences. We empower students from diverse design and innovation backgrounds to answer the challenges of technological, social and environmental futures in commercial, social and public contexts.

The Service Design MA programme takes students with and without a design background who show the right qualities and the intellectual ability and desire for creative innovation. Students may come from product, communication, digital and user experience design who wish to expand to their capabilities, be recent high performing graduates from other design disciplines as well as from computing and other technical disciplines, be budding entrepreneurs interested in launching new service-led business ventures and mid and senior professionals from industry and the public sector, with evidence of their creative talents as demonstrated by leadership of innovative projects.

You should have a BA, BSc or similar or minimum of five years professional experience

Graduates progress to careers in the private sector (technology, finance, retail, consulting), public sector (local/national Government, healthcare, education) and many launch their own businesses.

See rca.ac.uk/scholarships for the RCA website for funding options and advice.

Units include Service Design Foundation Methods and Materials; Advanced Service Design Methods; The Grand Challenge; Independent Research Project.

The Royal College of Art is the world’s leading university of art and design, placing at Number One in the 2015, 2016, 2017 and 2018 QS World University Rankings.

Wholly postgraduate and specialising in teaching and research, the RCA offers the degrees of MA, MPhil and PhD across the disciplines of applied art, fine art, design, communications and humanities. There are over 1,750 Master’s and doctoral students and more than 1,000 professionals interacting with them - including scholars, art and design practitioners--along with specialists, advisers and distinguished visitors.

The College is rightly proud of its graduates'​ achievements. Alumni from the RCA form part of an international network of creative individuals who have shaped and continue to shape the culture surrounding all of us – from the landscape of our cities to the furniture and appliances in our homes, and from the clothes we wear and the films we watch to the work we experience in galleries and the cars we drive.